Round Brilliant cut
The round brilliant cut shape is one of the most traditional and popular of all the diamond shapes. It is cut with 58 facets for optimum brilliance and sparkle. The round brilliant cut is the most expensive shape in comparison to all other fancy shape diamonds.
An oval cut diamond is a beautiful shape providing great brilliance and fire. When cut to perfection, it can be almost as bright as a round brilliant shaped diamond. The oval cut is an elongated shape with soft curved features. It is second in popularlity to the round brilliant cut.
The pear cut diamond is often refered to as a teardrop shape with a rounded bottom and pointed top. This shape is popular for its unique nature and overall brilliance.
The radiant cut diamond is a rectangular or square stone with cut corners. It combines the elegance of the emerald cut with the brilliance of the oval cut.
The cushion cut diamond is often also known as the 'pillow cut' shape. It's popularlity is much due to it's soft flat sides and rounded corners, offering a square appeal on the round brillint cut. It's larger facets highlight the diamonds overall clarity and sparkle.
The emerald cut diamond is reknowned for it's art deco appeal. The rectangular shaped diamond is known for it's unique step cut design. Cut with fewer facets, the emerald cut highlights the clarity of the overall diamond.
The princess cut diamond is defined by it's geometric shape and sharp edges. It is a square modified brilliant cut with pointed corners.
The marquise cut diamond follows the shape of an oval cut with elongated ends that finish at a point. Due to the elogated nature of this shape, the marquise cut can create the illusion that the diamond is larger than it actually is.
The asscher cut was developed at the turn of the century. It's unique step cut is similar in overall appeal to the emerald cut, however with in a more square design.